She reportedly signed an 11-year, $5 million-a-year contract to pitch for Diors signature fragrance, Jadore perfume. Bubba Wallace has incorporatedCoke,DietCoke, and theCoca-Colabrand within his social stances. Celebrity Endorsement Infographic--Alphabetized.pptx Author: Ashley Lowe Created Date: 20131018064453Z . In 2012, A-Lister Brad Pitt became the first man in history to pitch for Chanels trademark Chanel No. King Khan is perhaps the most visible actor on television! Chevrolet ft. Ian Somerhalder, Alec Baldwin, Nikki Reed, Norman Reedus, and Olivia Wilde. 2. George Foreman made a name for himself as a hard-hitting heavyweight boxer. If you follow Kim Kardashians Instagram account, it may seem like theres nothing she wont endorse. and more. Even then, Wie was no newcomer. Advertiser Disclosure: Many of the offers appearing on this site are from advertisers from which this website receives compensation for being listed here. Julia Roberts was already reportedly earning $20 million as a spokesperson with Lancome in 2010. Strategic Partnerships, As one of the most beloved NBA players in history, ONealendorsed everything from Buick to Taco Bell to Radio Shack. While she didnt typically post on her socials about the drink, her sponsored tour and many commercials allowed Taylor to introduce Diet Coke to an entirely new generation of soda drinkers. Jennifer Aniston signed a deal worth $5 million for this endorsement. In 2014, Music Times reported that crossover icon Taylor Swift signed a major deal to serve as a spokesperson for Diet Coke. Besides her huge success in Hollywood, Jennifer Aniston works with several brands like Smart Water, Hair product Living Proof and Aveeno. Shatner is now 87, and is still associated with the brand as it celebrates its 20th anniversary. Success! With a slew of younger celebs with a huge social media impact, their investment was a big deal to CORE. as well as image rights, data visualizations, forward planning tools, This lightweight appliancecould be found in bachelor pads and dorm rooms all over America at the height of its popularity in the late 1990s and early 2000s. To that end, most Stacker stories are freely available to When Brad Pitt signed a deal with Chanel No. . $14.95. Related: Which Athletes Earn the Most Per Hour? We believe that bringing brands, content, celebrities and influencers together makes storytelling more meaningful and impactful. 5 for $7 million in 2012, he must have known that Nicole Kidman earned nearly twice that amount close to a decade earlier. Brands Endorsed- Samsung Mobiles, Tata Sky, Coca Cola, Titan Watches, Snapdeal etc. Shop Pay is an innovative payment solution developed by Shopify. Instead it was mocked repeatedly. One guy was the human embodiment of a PC; the other, a Mac. Addison Rae is one of the highest paid TikTok stars, and everything she touches seems to turn to gold until now. After investing a reported $1.5 million dollars in the company in 2010, Madonnawent so far as to say that she drank Vita Cocoevery single dayon her tour. While many sci-fi fans still associate William Shatner with Star Trek, the veteran actor has become equally identified with bargain-hunting travel site Priceline,where hes served as a pitchman since 1998. "Modern Family" star Sofia Vergara has been a popular celebrity spokesperson for years, and Head & Shoulders sounds the perfect fit for hershe claims to have used the product for the past two decades. Topics: Celebrity Partnership . Policy. The New York Times reported the soda giant was thinking big far beyond TV or print ads and was aiming to get into the Beyonce business.. "Coca-Cola, ugh," he said. Consumer Packaged Good brandsare among a category of brands whichhave an option when partnering with celebrities to provide thepotential for more bang for the buck - and that is an equity stake in the company. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). With her brilliant performance and huge fan following, Michelle Wie signed a contract worth $4-5 million dollars per year with Nike. The above images and any images within this Its renewed partnership until at least 2032 . After their investment, billionaire investor Ron Burckle invested in the company as well. Spieth has held hissponsorshipdealwithCoca-Colasince 2016. The brand hassponsoreda live in-car camera during theNASCARPlayoffs and created acustombottlefor Wallace. 5 fragrance. Find out which celebrity endorsement deals were worth the most. In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma . Originally from Texas, you will still hear her yall as she gathers the team for strategy planning sessions. The best celebrity endorsers can even become synonymous with multiple brands. Timberlake isnt the only star connected to Im Lovin It, as the song was also produced by the Neptunes, and features a verse from rapper Pusha T. Back in the early days of cell phones, each big brand fought for its customer base with a series of clever commercials. In 2003, McDonalds signed Justin Timberlake to head the companys now-famous Im Lovin It campaign. Salton electric grills were obscure until they became Foreman Grills. And when they are on the top, there's no limit of millions in their bank account. The $5 million partnership broke the record for a celebrity endorsement deal at the time. distribution partner, email us at Weekly, and British singer/songwriteris rich. There's a funny sub-genre of celebrity endorsements where the celebrity endorser provides a little self-deprecating humor. Coca-Cola lost $4 billion in market value . She became the youngest player to qualify for the USGA Amateur Championship at age 10. The weekend golfers and tennis players among us know that hitting a ball is no easy feat. Add to Cart. Welcome back! By Leena Nas. Even then, Wie was no newcomer. 3. Pepsi was overwhelmed with this outstanding result and signed another deal of $10 million for global target . Losing traditional customers at the expense of a failed campaign to lure a younger generation of buyers, the brand turned to superstar Angelina Jolie for a solution. In 2005, golf phenom Michelle Wie turned 15 and she also turned pro. In 2003, the actress was paid $12 million to serve as a spokesperson for the famous fragrance. Incidentally, Ronaldo moving the bottles also coincided with the soft drink giant losing $4 billion, which added fuel to fire. Get advice on achieving your financial goals and stay up to date on the day's top financial stories. Here's another company that used YouTube to endorse their brand with a significant effect. In 2002, Catherine Zeta-Jones signed a two-year contract that paid her eight figures a year. In a nod to professional symmetry, Patrick joined forces with GoDaddy again for the final races of her career at the Daytona 500 and Indy 500 this year. Coke vs. Pepsi. Alex Trebek spends most of his days moderating trivia hijinks over at Jeopardy, but he also appears in some commercial breaks shilling forColonial Penn life insurance. Whether he is enjoying hiscustomCokebottle, proudly displayingcardboard cutoutsof himself, or shamelessly showing off the joy ofbeing a dad in quarantine, Hamlin always has the red brand ready to rock. From star-studded household names to up-and-comers forging ahead, Coca-Cola has seen a litany of talent sip from their iconic glass bottles. Radar Online reported at the time that because she assumed shed be teased for the subject matter, she wanted to get as much out of the deal as possible. Spieth has highlighted the brand on his social media as well. -. The campaign started in 2016, and featured Bieber in his underwear showing off his tattoos. Thishasmade her hundreds of millions of dollars in profit. Sofia Vergara is counted among the highest-paid Television actresses who starred in the "Modern Family" show, Sofia Vergara is a vibrant style of endorsing brands. Most notable endorsement: Diet Coke - $26 million. Before his retirement, Peyton Manning was one of the most recognized faces in sports. Not only did the endorsement contract pad her purse, but it also represented one of the first times that an actress banked such a payday outside of the typical beauty/fashion Hollywood comfort zone, according to Adweek. $9.95. She has also taken thesponsorship a step further by hosting theCoca-ColaSoccer Campfollowing the USWNTsOlympicGold victory in 2012. Beyonce signed a multi-year contract with Pepsi worth $50 million. You know Jennifer Aniston from her role in Friends, as the leading lady in a number of rom-coms and the star of those quirky Emirates Airlines TV commercials. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'de716248-d4c7-4597-af18-1ec2a0a667d5', {"useNewLoader":"true","region":"na1"}); The bottled water company based out of Los Angeles has a pretty impressive roster of celebrity investors. Jan. 18: Los Angeles Lakers star LeBron James leaves Coca-Cola after 17 years to . We aim to improve people's lives, from our employees to those who touch our business to the many communities we call home. Find us online at HollywoodBranded.com. He felt the need to pay it forward, in a sense, to other up-and-coming artists, since he was in the same position not too long ago. Later at age 13, she became the youngest player ever to cut for the LPGA Tour. Get the latest insights directly to your inbox! She was paid $2.5 million to speak for the company in 2005, according to a report from Adweek. Brand: Coca-ColaEndorsement Deal: $26 million. Most famous brand ambassadors highly paid for endorsement deals are: List of Brands Endorsed by Cristiano Ronaldo. Although he is retired his brand is enough for him to earn a wealthy sum. And according to the star, it's not just a business move. Building Wealth:30 Celebrities Who Went From Rags to Riches. June 30, 2022 by . Its an app that people can use just like a regular wallet to store their card details and information. At 13, she not only won the U.S. Womens Amateur Public Links, but she also became the youngest player in history to make the cut for an LPGA Tour. Radar Online reported at the time that because she assumed shed be teased for the subject matter, she wanted to get as much out of the deal as possible. Few stars have risen higher than Beyonce and in 2012, her global celebrity translated into a multi-year, $50 million contract with Pepsi. In 2007, giants like Peyton Manning and Tiger Woods saw to it that $25 million was not a huge deal in the world of sports endorsements but it was certainly a big deal for NASCAR. 30 musicians with legendarily long careers, Primetime TV shows that stood the test of time, Most watched SNL skits from the last year, sometimes brands need more of a human touch, was the #2 best-selling sneaker company in America, been a spokesman for the company since 1998, Dazed and Confused and The Wedding Planner,, Brooke Shields starred an ad for Calvin Klein jeans. the Taylor Swift is the brand ambassador of some of the biggest brands in America which listed her with the A-listed endorsement deals. Apr 2014 - Apr 2021 7 years 1 month. National Basketball Association (NBA) icon LeBron James has made the switch from Coca-Cola to PepsiCo, to become the face of its new energy drink Mtn Dew Rise Energy. Sports Marketing. George Foreman is a former boxer and now he is widely known as the Boxing-legend-turned-grilling-guru. To say Logano is invested in theCoca-Colacompanyis a massive understatement. Celebrity endorsement associated with sports events may pay off for lifestyle brands, but the . Some retirees are striking gold with their retirement accounts by investing in precious metals, and there are proponents like Jonathan Rose, CEO of Genesis Gold Group, who believe it can be a safe Perhaps the fact that so many country music songs are ballads about breakups is related to the fact that a lot of country music stars have run into their own Nashville, Tennessee, is known as Music City, and it's the country music capital of the United States. And the celebrities listed above are few among the dozens who earn the most through their brand endorsements. Her hair has beena topic of discussionof late, so it makes sense for her to work with a hair care brand. During his highly anticipated 2017 fight against UFC star Conor McGregor, Floyd Mayweather earned $25 million just by selling ad space on the clothing and accessories he wore during and before the fight. Acknowledged as an expert in the field, she has appeared on CNN and MSNBC; spoken at conferences around the globe from Germany to Beijing; and has been featured in Forbes, The Wall Street Journal, The Hollywood Reporter, Financial Times, The Economist, Brandweek, Advertising Age, Variety, B&C and Mediaweek amongst others. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '945ce560-236b-41b2-99d9-638c248e3394', {"useNewLoader":"true","region":"na1"}); Beyonce, arguably one of the most followed and admired celebrities of our time has recently become a "meaningful" shareholder in the sports drink company, according to its founder and creative director Jody Levy. Source. That's why Coca-Cola's idea of having Mean Joe toss his jersey to a young boy in exchange for a bottle of Coke was brilliant. Part of the reason Coach might have been drawn to the singer is Gomezs massive Instagram following of more than 104 million, which earned her the top spot in terms of popularity on the platform two years in a row. But in 2001, it was Britney Spears who was sitting pretty as queen of the pop hill and she landed a Pepsi advertisement of her own to prove it. Hollywood Branded looks at the latest trend of celebrity beverage endorsements what big names are behind the brands. Here's what the company reported compared with what Wall Street was expecting, based on a survey of analysts by Refinitiv: Earnings per share: 55 cents adjusted vs. 50 cents expected. report at the time. Along with Madonna, A-list celebrities Demi Moore and Matthew McConaughey both invested in the brand and Rihanna became the face of it. Your email address will not be published. Rita Ora has a reported net worth of $30 million in 2023, a . March 18, 2021. To publish, simply grab the HTML code or text to the left and paste into In fact, sales jumped 168% after her investment was announced. As you can conclude from its name, it is made up of Coca leaves and Kola nuts, which is a great source of caffeine. These courses are for brand and agency marketers to provide insight into how influencer marketing strategies work, and the best practices and strategies to make them do so. In 2003, the actress was paid $12 million to serve as a spokesperson for the famous fragrance. An iconic illustration that's still used today is the CocaCola Santa, first created by painter Haddon Sundblom in 1931. In 2016, Page Six reported that Selena Gomez returned from a brief hiatus to sign a $10 million deal with designer brand Coach. It has a queen-sized bed . LeBron James has a long list of brand endorsements, and one of his most successful partnerships was with Coca-Cola. Coca-Cola Script Recycled Bottles Unisex Tee . In 2014, the company soda giant 7UP made a contract worth $30 million with DJ Tiesto for the company's signature drink, reported by Billboard. Published on November 09, 2021. At first, 50 Cents was to promote and endorse the brand with its enormous popularity. Taylor Swift & Coca-Cola Soon after, Jenner released her Puma Fierce line. But, this might be small change compared to how much her fashion empire brings in. Cristiano Ronaldo rejects Coca-Cola and praises water. Using a different influencer-marketing pricing model, a little more focused on results, brands might expect to pay somewhere in the $250 to $750 for 1,000 engagements (Digiday/WebFX).
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